Dotmailer, an email marketing company, needed a blank canvas which could be totally transformed with branding for its awards event.
OXO2 is comprised of two gallery style rooms, both of which are ideal for events requiring specific branding or theming. This event was the company’s first awards, so a wow factor look was essential.
The colours of dotmailer’s brands popped against the bright, white interiors of OXO2. A lit bar was covered in branded vinyls, the venue’s white pillars were wrapped in multi-coloured dots and furnishings were given a dotmailer twist with branded cushions, and treats of multi-coloured gobstoppers and mini smarties were hidden around the space.
As the awards were presented, live graffiti artists started to create a wonderful branded piece that guests then contributed to during the after party. Guests then took to the dance floor to celebrate their wins.